The Southeast Endurance Riders Association (SERA) is a non-profit organization designed to promote endurance riding, encourage better care of endurance horses through rider education and assist ride mangers in producing quality competitions. The area served by SERA consists of the states of Alabama, Florida, Georgia, Kentucky, Mississippi, North Carolina, South Carolina, Tennessee and Virginia.  SERA uses the rules for endurance riding as set forth by the American Endurance Ride Conference. SERA supports the Principles for Equestrian Trail Organizations as specified below.

Guiding Principles for Equestrian Tail Organizations - The Equestrian Trail Community is united in the preservation of our American Heritage and in the conservation of natural and cultural resources.  Thus, we are committed to stewardship of lands we use by fostering land ethics that harmonize the relationship between equestrians and these lands.

As responsible equestrian trail users, we are concerned conservationists who promote education,, encourage shared trail use and trail etiquette, practice volunteerism, and work to develop and enhance positive relationships among equestrians, other trail users, and land owners/managers.  We influence and effect administrative and legislative decisions that affect the equestrian trail community.  We seek to enhance opportunities for trail development.  We also serve as a resource for information on equestrian trail values, uses, and needs.